Technological Impacts on The Media

The Daily Mail



The Daily do not have a paywall for their articles, you are able to read anything they post on their website for free. However to supplement to cost of having a website and paying the fees that are associated with that means that they use other methods to keep the website running these include: advertising other stories on their main page and they have donations available that people can give money to keep the website alive.
The Daily Mail have a comments section underneath all of their articles were they have discussions between editors, writers and the readers. They also people to write in to the Daily Mail with stories.

The Independent 



The independent much like the daily mail have stories that they advertise on their website, that aren't their own. they do this in order to gain some money to supplement the price of running a website that extensive. They also have other links to advertisements down the side of the page linking to all sorts or different things.
The Independent has a comments section similar to that of the Daily Mail. However their seems to much less emphasises on that section compared to the Daily Mail which makes it seem as though they don't put the same value on community interaction.



From what I have seem from both of the newspapers it seems like the daily mail value their viewers more then the Daily Mail. In doing this it makes it seem like people who read the Daily Mail create much more of a community feel to it. A participatory group of people. It does seem like the "new" media puts a much heavier value on the community value to their audiences. They could be doing much more as an online group of people are more disconnected so having a high nit group is vital to having returning readers.


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